Moving the roofing industry forward, with equity, diversity, and inclusion education.
Let’s face it. All forward-thinking professionals need to understand how to foster diversity, equity, and inclusion. To fulfill our organizational missions as an industry, and activate our fullest and most profitable potential, we must understand and center these concepts in our workplace culture. This program is designed to establish for some, and reinforce for others, the fundamental principles for getting started. If you’re ready to invest in your future and that of your company, join us for a 30-day microlearning experience.
- Ground yourself in the forms of identity that shape yourself and your colleagues
- Explore the levers that drive destructive social hierarchies in our workforce
- Understand why inclusion matters.
- Overcoming incorrect intuitions about others.
- Model a shared vocabulary for inclusive communication.
What’s in a name?
In this case, REAL Roofing is inspired by the global leadership nonprofit, the Center for Creative Leadership. Their proprietary REAL™ framework for equity, diversity, and inclusion is informed by decades of making the world a better place through more effective leadership.

- Reveal opportunities
- Elevate equity
- Activate diversity
- Lead inclusively
Background
In the fall of 2020, the Executive Committee of NWiR started discussing the need for an education program for the roofing industry on the topic of diversity, equity, and inclusion. It was determined that it was important to make sure that the program would be applicable to small and medium-size contractors and consultants, that it would be available at a low cost, and that the planning of the program would include voices from all various aspects of the roofing industry. The program is called REAL Roofing and launched a pilot program in March 2022. Through a multi-part interactive series, the REAL Roofing will be made available at a low cost to ANYONE in the roofing industry.




